Dave & Buster's
We were tasked with bringing spring breakers to Dave & Buster's.
We figured bringing Dave & Buster's to spring break might be a bit more fun.
So we went to Miami to set up the biggest PacMan game ever played.
A little bit of OOH to get the people talking
And then some posters…to make the people mad
The way to play
Some walking ads, "Pop My Cherry Swim Trunks"
"Fruit Cup Bikini"
"Gimme Head Bucket Hat
The prize? Free drinks at every Dave & Buster's location for the entirety of Spring break